Your Logo Is Not Nearly As Important As You Believe It Is

I’ve been designing logos for over twenty years.

I’ve seen so many first-time business owners get really stuck on finalizing their logo. So much so that it gets in the way of actually launching their business.

And that’s really the nature of getting yourself stuck. Behind all the drama of the logo design is usually just a garden variety fear of launching a business.

I get it. Logo design is fascinating. It’s fun, it’s creative. It’s visual. And you get the sense that it will make or break your company.

[It won’t.]

I charge a lot of money to design a custom logo for clients who do appreciate a cohesive brand.

But really, you can totally DIY your logo and have a WILDLY successful company.

Here’s a great challenge, design your logo in under four minutes:

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